Sales Launch Lab is a 6-month cohort program for founders under
$500K revenue who need a proven sales foundation.
Sales Launch Lab is built for early-stage founders—usually with under $500K in annual revenue—who don’t yet have a repeatable sales process and want to start selling with confidence.
It helps you stop guessing about sales. You’ll leave with a clear process, proven tools, and the confidence to find, win, and keep customers.
It runs for 6 months. Each month includes structured learning, group discussions, one-on-one coaching, and hands-on exercises you can apply right away.
● Step-by-step sales framework designed for start-ups
● Group coaching sessions with peer founders
● One-on-one coaching
● Tools, templates, and scripts you can use immediately
● Accountability to keep you on track and moving forward
Courses give you information. Sales Launch Lab gives you guidance, accountability, and a support group of peers who are solving the same challenges you are.
Not at all. Most participants are new to sales or haven’t had a process before. We’ll give you the basics and build from there.
Many founders close new deals during the program as they apply what they learn. The biggest win is having a repeatable system that continues to work after the program ends.
Plan for 2–3 hours
The program is designed to be affordable for early-stage businesses. Pricing $500 per month. It’s a fraction of what a full consulting engagement would cost.
You’ll leave with a repeatable sales playbook you can continue to use and refine as your business grows. Some founders also choose to join advanced programs once they’re ready toscale.
It’s Not a Sales Problem.
It’s a Sales Process Problem.
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